How RMD, Helen Paul, others got richer



  • As 34 Nollywood veterans, celebrities shine in Glo ‘Go Ahead’ campaign
Globacom recently broke a new theme campaign, which featured thirty-four top showbiz celebrities. The campaign code-named, ‘Go Ahead’ depicted the essence of the network and also communicated the dynamism of its services in voice, data and fixed lines.

The celebrities involved include Saheed Mohammed (Funky Mallam), Morocco Maduka, Charles Awurum and Victor Osuagwu.

The list also includes Wasiu Alabi Pasuma, another Fuji act, Saheed Osupa; former Super Eagles striker, Daniel Amokachi and King of Galala Beats, Daddy Showkey.

Chief Executive Officer of Ovation magazine, Dele Momodu and Delta State Commissioner for Arts and Culture, Richard Mofe-Damijo both represented the upwardly-mobile new Aristocrats on the list.

Others are Sunday Omobolanle widely known as Aluwe, legendary Zebrudaya alias ‘4:30’ and his telly-wife, Ovuleria of the defunct New Masquerade series.

Others are Bolaji Amusan a.k.a Mr Latin, Madam Ibidun Allison known as Amebo, an actress in rested television series, Village Headmaster and Madam Kofo Abiola who, as an actress, is popular for her accurate sculpting of sky-scraper headgears.

Four of the celebrities namely John Okafor (Mr. Ibu) and Bishop Ime (Okon Lagos); both comics in the nation’s theatre industry; Chinwetalu Agu, a veteran Nollywood actor and comedienne and television presenter, Helen Paul were designated as brand ambassadors.

The 34 celebrities are vested with the responsibility of positively motivating their followers from all strata of life not only to join the Globacom network but to recommend its products and services to others in their circles of influence.

To connect the network to the ‘oldies’, evergreen  entertainment stars who are still savvy on the buttons are King Sunny Ade and Sir Victor Olaiya, both world-renowned masters in Juju Music and Highlife respectively.

The twenty-two new faces who have been appearing in television commercials, on billboards, lamp posts and fliers of the network, will complement the efforts of existing ambassadors including Bisade Ologunde (Lagbaja); Bezhiwa Idakula (Bez); Bright Okpocha (Basketmouth); Jude Abaga (MI ); Wande Coal, Chinedu Okolie (Flavour); Peter and Paul Okoye (P Square); Waje Iruobe; Omawumi Megbele; Funke Akindele (Jenifa); Chukie Edozien (Lynxx); Sammie Okposo and Ego Ogbaro.

 The ‘Go Ahead’ campaign encourages subscribers to believe in themselves and in the uniqueness of their talents, dreams and goals.




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By: SAMOD BIOBAKU

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